for branding that finally clicks.
Your business is doing the damn thing, but your visuals are still playing catch-up. I'm here to help family and education founders enter Design Mode, turning your story into an iconic look that finally feels like you.
your brand is buffering...
Parents, teachers and communities don't just buy what you do, they buy the version of themselves they see in your brand. But right now your message is struggling to stand out in a space that's more competitive than it's ever been.
When your visuals are a mix of 'this’ll do for now' graphics, you’re forcing the right people to find a reason to doubt you. If you aren't the inevitable choice yet, you’re just creating space for them to second-guess.
It’s time to stop decorating, ditch the default settings, and build a brand that actually shows your value.
let’s enter
design mode
This is where we take the brilliance of what you have built and finally make it visible to the parents, teachers and communities you're trying to reach.
Step 1: We figure out your story
Before anything gets designed, we dig into what makes your business the only choice for your specific audience; who you're for, what you stand for, and why someone should choose you over everyone else.
Step 2 : We bring it to life
This is where it gets fun. Everything we uncovered in step one gets turned into a visual identity that's completely and uniquely yours.
Step 3: You go show it off
You walk away with everything you need to show up consistently and confidently and a brand that finally looks like the business you have actually built.
A 6-week creative deep dive.
Designed around you.
A 6-week creative deep dive. Designed around you.
these powerhouses found their 'click'
and finally built a brand that’s just as iconic as the work they do.
"We have worked with Eden on many projects over the years, and on this latest branding project, Eden has yet again been SUCH a joy to work with. We are so grateful for the way that she has kept the essence of our brand, but really elevated it to the next level. There's no-one else we'd trust with our brand, and we couldn't be more thankful!"
-Tam + Jez, The Hive
"Working with Eden on our rebrand was an absolute dream. The end result is everything we wanted (and more!), creative, thoughtful, and a true reflection of our brand story. Her design skills are incredible, and she made the entire process so easy and enjoyable. We couldn’t recommend her highly enough!
-Ash + Alisha, Rainbow Sky Creations
Working with Eden was one of the best decisions I've made for our brand. She understood our vision completely (the fun, pastel, playful vibe) and turned our ideas into branding that completely aligned with our business. I would recommend her to all businesses, even if you think you're "too established" to rebrand. She has completely transformed our business.
-Mikaela, Mikibeads
I work with family and education businesses to build brands that earn trust before you have said a single word. That means starting with strategy - figuring out your story, your audience, and what makes you the only choice, bringing it visually to life in a way that's completely unique to you.
Every project is a 6-week deep dive. You walk away with a complete brand identity, a clear strategy, and everything you need to show up consistently and confidently, whether that's in front of parents, teachers, communities or anyone else you're trying to reach.
So you have a brand that finally looks like the business you have actually built.
from the
desktop
Take a look through my client projects and personal concepts I have built, to help brands finally show off their personality and tell their story.
the brand shop
You still deserve a brand that clicks. Here, you will find the strategy, tools, and visual kits designed to help your business grow.
the creative strategist behind the pixels.
I get that building something in the family or education space means your brand has to work harder than most. It has to earn trust before you have said a single word.
I was a teacher before I was a designer, which means I understand your world from the inside. I've worked with some of the most recognised names in the Australian education and family space including Mrs Learning Bee, Rainbow Sky Creations and Growing Kind.
Every project starts with strategy, because visuals only work when they're built around the people you're trying to reach.
come say hi
I’m usually over here sharing new brand reveals, design tips, and the behind-the-scenes of my latest projects, from wherever I happen to be working this week.
